A pimp is dead.
Ron, the owner of a small escort agency, tries his best to be happy. But he discovers that his office has been broken into – and that valuable book of photos has been stolen – he wonders if it was Cheech, his archrival, who hired someone to plan and carry out this burglary.
Jenny, Ron’s most popular girl, assures him of her loyalty, but is flirting with the other clan. She makes a date with Cheech.
A depressed Olivier calls the agency after his neighbour Alexis highly recommends the agency. Ron sends him Stéphanie, who is on the verge of committing suicide.
Maxime, Ron’s new right hand, is secretly in love with Stéphanie and does everything in his power to help her and skillfully thwart Ron’s orders.
Cheech is a black comedy, a chaotic day in the life of six characters whose destinies cross unexpectedly. Their impossible quest for happiness will finish by revealing their secrets on this unusual day.
“Isn’t this a beautiful day?”
| A film by | Patrice Sauvé |
| A screenplay by | François Létourneau |
| A production by | Nicole Robert |
| Line producer | Martine Beauchemin |
| Based on the theatre play by | François Létourneau « Cheech » |
| Director of photography | Yves Bélanger |
| Production Designer | David Pelletier |
| Editor | Michel Grou |
| Costume Designer | Carmen Alie |
| Music – Original Score | Normand Corbeil |
| Sound | Mario Auclair Pierre-Jules Audet Stéphane Bergeron |
| Casting | Lucie Robitaille |
| National Distribution | Alliance Atlantis Vivafilm |
| International Distribution | Les Films Séville Pictures |
| Ron | Patrice Robitaille |
| Olivier | François Létourneau |
| Jenny | Anick Lemay |
| Maxime | Maxime Dénommée |
| Stéphanie | Fanny Mallette |
| Alexis | Maxim Gaudette |
| Gilles | Luc Senay |
| Gaétan | Normand D’Amour |
| Monsieur Paluchi | Gilles Renaud |
| Pharmacienne | Evelyne Brochu |
| Suzanne | Danielle Godin |
| Larry | Patrice Coquereau |
| Chanteuse orientale | Ruth Chiang |